Here is a quick list of tips for beginners to get started creating videos and help you avoid some pit falls that may stop you from creating work. It will also show how easy it can be to start making videos, and show that you don’t need a lot to create videos.
1. Audio – Make sure you have good audio in your videos. It gets looked over too often, with people just starting out not thinking about it. But if you have terrible audio a viewer will be faster to stop watching the video than if it was bad visual quality.
2. Story telling – Have a clear story or message in your video. You don’t want to confuse the viewer by getting off point and going on random tangents. You want to have short and concise video, get from point A to point B in the most efficient way possible, while keeping the attention span of the viewer.
3. B-roll – Is secondary footage you get, that shows off the product and can save your audio if your main footage gets messed up. When you are editing you can also use it to avoid jump cuts. It can also show more detail of what you are talking about.
4. Framing – Set up your shot so that it is pleasing to the eye. You generally want to have the subject center of frame but not with to much room to the left or right of them, with a few inches of room above their head and make sure you don’t cut off the subjects head.
5. Just start shooting – With how advanced technology has gotten you can start creating videos with your smart phone. Most smart phones can record video at 1080p if not higher, and with proper lighting and in a controlled environment you can get great sound quality too. You can even do some light editing right on the phone and upload the video online.